MusicMaster Blog
Issue #92 posted on July 1st, 2013
Welcome to MusicMaster
Radio Deejay – Milan, Italy; 100% NL – Naarden, Netherlands; Omroep Flevoland – Lelystad, Netherlands; Fresh FM – Zoetermeer, Netherlands;
WNFA, WNFR – Sandusky, OH; WKCN-HD, WRLD, WLTC-FM – Columbus, GA; KEWU-FM – Cheney, WA
MusicMaster on YouTube
You can catch the latest training videos or see new clips about MusicMaster instantly when you subscribe to our new channel — MusicMaster on YouTube.
Use any device you want to view any of the videos from our library, from walkthroughs and webinars to our new commercial.
Facebook and MusicMaster
Oh, we know you check Facebook during the day. We know you’re using MusicMaster, too. Join the two and Like us on Facebook. You’ll see the latest news and notes about the software. More and more people around the world are using MusicMaster every day. Join the community of your colleagues who have made MusicMaster the #1 music scheduling software in the world!
MusicMaster at Broadcast Asia in Singapore
This year we had a nice stand at Broadcast Asia in Singapore in cooperation with our friends from Wedel Soft, NewsBoss, and Stirlitz. The show was great and we want to thank all of you who came to visit us. We had a great time.
The only draw back was the all-time high PSI level of 421 which made Singapore invisible for nearly the whole week. The fires on Sumatra blew all smoke over to Singapore which then had a very unhealthy haze all over.
From top to bottom: our booth, shared with friends; Joe Knapp and Blair Sullivan discussing some new features for MusicMaster; the unbelievable haze of Singapore–the worst air any of us had ever experienced; in spite of the air though, the team was in a good mood while having the best Dim Sum dinner possible!
Wishing You a Happy Summer
The whole team of ON AIR DIGITAL wishes everybody a wonderful summer! Have a great time on vacation or at home!
We had a great company meeting on a River Boat from 1933 here in Berlin to kick off the good weather season.
Industry Event Calendar
There are industry events and conventions every month around the world. We always appreciate meeting our customers and finding out how MusicMaster is working for them. If you’re planning on attending any of these events, let us know. We’d love to meet with you if possible.
- July 17-19: The Conclave – Minneapolis, MN
MusicMaster Pro-Team: Keith Hill
Keith Hill, The UnConsultant, has been successfully helping radio stations raise their ratings since 1992 when he teamed up with Moon Mullins of Pollack/Mullins Nashville as a consultant specializing in country. Keith now consults from his base in Texas and serves numerous formats, including 70s and adult contemporary as well as country, his specialty. Keith is well known as the world’s leading authority on music scheduling along with his well developed programming skills.
When asked what “UnConsultant” means, Keith replies, “I do it differently. I look at radio stations holistically, and all advice is custom. I never offer cookie cutter advice.” His client stations are consistent winners, frequently attaining the number one position in their market under his consultation. Keith has worked in radio for over 25 years and has held programming and operations positions at numerous stations including WMYI FM Greenville, SC where he brought the station from launch to number one in just two books. He has also successfully grown ratings at WOJY, Greensboro, NC; WKJY, Long Island, NY; WMID, Atlantic City, NJ; WMXN, Norfolk, VA; and, KHEY, El Paso, TX. Keith also was an air personality at the Legendary WFIL, Philadelphia as well as WXTU, Philadelphia and WYNY, New York. Keith holds a B.S. in TV/Radio and a B.A. in Political Science from Syracuse University.
Contact Keith Hill at (252) 453-8888 or unconsult@aol.com.
The MusicMaster Pro-Team is comprised of experienced broadcast consultants and programmers who are available to assist MusicMaster clients with programming advice. Their services are available under this cost effective program with no long term commitment required, and can be added to your existing software support plan. Information on each MusicMaster Pro-Team member is available below. If you would like to retain the services of one of the MusicMaster Pro-Team members or have questions about the specifics of the program contact Joe Knapp, President/CEO at +1 (262) 786-6519 or JoeKnapp@A-Ware.com.
See the complete MusicMaster Pro-Team Roster.
Quick Tip: Add Variety to Music
Sure, you can change the music in your database to add variety, but have you ever considered changing the kind of clock element you use? If you use Fixed positions, you get a song from the same category at the same time. If you used a Proportional position, you could set percentages for each category determining how often the category will schedule over time. This means that the position wouldn’t necessary come from the same category every time. Of course, what you see will depend on the number of categories you include and the percentages you set, but you’ll add some variety in your positions.
Recent Feature Articles From the MusicMaster Blog
Weekly Spins Report
By Paul Ziino
Do you need to see what your top 40 songs were last week? There is a quick way to do this using the History Browser in MusicMaster. Either go to Dataset/Analysis/History Browser, or click the History Browser icon in the Toolbar. (Read more.)
Using the MusicMaster Website
By Marianne Burkett
For new and veteran users, the MusicMaster website is constantly evolving and offers a lot of easy-to-access information. (Read more.)
Music Master of the Month
Robert Morawa
Music Director
Bayern 3
Munich, Germany
“We at Bayern 3 have been working with MusicMaster for four years and it was very easy to get familiar with the software. It’s very intuitive and the structure is very close to the Windows-principle, which is also good for interacting with other Windows-based software. We have a lot of songs that we play through and a lot of special shows. With all the fine-tuning that is possible in MusicMaster’s Rule Tree and with the generous, open-ended use of song categories, we can manage all the different needs of all the different shows of every part in the week. One killer feature is Auto-Platooning, which gives us the ability to always keep our rotation fresh with songs that haven’t been heard for a long time.”