MusicMaster Blog
MusicMaster 31st Anniversary Learning Conference Publicado por Webmaster en octubre 28th, 2014
Once again this fall, MusicMaster Team Global gathered for a season of learning, sharing and celebration.
October 6-8, our international force joined together near our worldwide corporate headquarters at Milwaukee Marriott West.
MusicMaster President Joe Knapp opened the event with a presentation of reflection and direction. Joe shared how MusicMaster continues to be the world’s fastest growing music scheduling software company, witnessing unprecedented domestic and international growth.
Knapp welcomed our four new domestic employees, Music Scheduling Consultant Jerry Butler, Senior Accountant Lorie Robers, Senior Technical Consultant Jeff Schroeder, and Music Scheduling Consultant Dave Tyler.
Joe concluded his opening remarks by reviewing a passionate and ambitious agenda for exciting new objectives and strategies.
Throughout the entire conference, each MusicMaster team member made a presentation detailing progress from their specific departments.
MusicMaster W.I.Z.A.R.D. Jill Sorenson discusses a “soon to be revealed” addition to the MusicMaster product line.
Sales Coordinator Drew Bennett and MusicMaster’s Canadian Partner Malcolm Sinclair unveil “soon to be announced” worldwide clients.
MusicMaster Scheduling Consultant Marianne Burkett introduces new team member Jerry Butler.
MusicMaster Webmaster Cole Marshall speaks of a future development action plan.
MusicMaster Partner Rainer Eichhorn of On-Air in Berlin, Germany disclosed riveting details about MusicMaster’s international appeal. Rainer also outlined our trade show and advertising plans for 2015.
Our MusicMaster crew was also treated to an entertaining and amazing branding presentation from Steve Jones, author of “Brand Like a Rock Star” and “Start You Up”.
Plus, we learned from sales pro Jim Mathis, author of “Reinvention Strategist”.
What an incredible time of team building, education and edification.
Thanks, Joe Knapp, for investing your time, talent, and treasure into our product, clients… and MusicMaster family.
There’s No Place Like Home Publicado por Webmaster en octubre 27th, 2014
The MusicMaster team joined hundreds of fellow Wisconsin broadcast professionals at the 58th Annual Wisconsin Broadcasters Association Clinic, October 21-23 at the Middleton Marriott Conference Center.
MusicMaster was created 31 years ago in The Badger State by A-Ware President, Joe Knapp, and maintains our worldwide headquarters in the western Milwaukee suburb of Brookfield, WI.
MusicMaster shared booth space on the exhibit floor and provided client demonstrations with automation partners ENCO and Wide Orbit.
MusicMaster President Joe Knapp looks on as Wide Orbit Regional Sales Manager Jeff Dempsey shares his latest automation presentation.
WBA President & CEO Michelle Vetterkind shares a moment during the busy agenda with WBA board member Lupita Montoto. Lupita is also the station manager for Midwest Family Madison station “La Movida” 1480.
ENCO Sales and Marketing Rep Samantha Matheson and MusicMaster Sales and Support Director Shane Finch visit with a potential Wisconsin client.
Wide Orbit Regional Sales Manager Jeff Dempsey and MusicMaster Senior Technical Consultant Jeff Schroeder show the automation interface now employed by thousands of radio stations worldwide.
The Art of Special Sets (Part Four) Publicado por Webmaster en octubre 27th, 2014
By Paul Ziino
We’ve learned a lot so far: how to schedule a special set to make a two-fer in part one, how to create and use kickoff categories for those two-fers in part two, and how to use special sets to auto-schedule artist and title IDs in part three. In this, the final chapter of the series, we’ll discuss how to schedule special sets based on other special set positions. (más…)
The Art of Special Sets (Part Three) Publicado por Webmaster en octubre 20th, 2014
By Paul Ziino
We’ve discussed the art of scheduling Two-Fers over the first two parts of this series. Today we’re going to discuss how to use Special Sets to schedule Artist and Title intros. (más…)
Central Canada Broadcast Engineers Publicado por Webmaster en octubre 19th, 2014
MusicMaster joined hundreds of enthusiastic professionals at the 63rd Annual Central Canadian Broadcast Engineers Career Development Conference, September 25 – 28 in Barrie, Ontario.
MusicMaster VP/CTO Scott Wirt shared the latest on the MusicMaster menu of scheduling
options. Our team joined Wide Orbit for two nights of spirited conversation and learning in our hospitality suite.
MusicMaster Canadian representative Malcolm Sinclair of Sinclair Media (pictured center) and MusicMaster Sales Coordinator Drew Bennett (pictured right) congratulate Bell Media/Toronto Engineer Wally Lennox (pictured left) on his Lifetime Achievement Award.
Friends and broadcast colleagues join the MusicMaster staff for casual conversation in our Wide Orbit hospitality suite.
MusicMaster Sales Coordinator (pictured right) provides personal consultation to a CCBE member.
September Genius Days Publicado por Webmaster en octubre 17th, 2014
On September 15th the MusicMaster crew went on a three day trip visiting customers and hosting Genius Days. President/CEO Joe Knapp, Marketing Director Melanie Ross, MusicMaster Support Coordinator Paul Ziino, and the Unconsultant Keith Hill visited with the team at Entercom-Milwaukee on September 15th. They discussed advanced scheduling concepts with Brian Kelly, Jojo Martinez, Leigh McNabb, and other members of the team at WXSS and WMYX as well as David Moore from Entercom-Madison.
On the 16th it was a day-long visit with Midwest Communications in Green Bay, WI. Program and Music Directors from every Midwest Communications market were on-hand for the extensive Q&A session. We met with Duke Wright, Jeff McCarthy, Corey Carter, Dan Stone, Jason Hillery, Mark Fleischer, Craig Holgate, Scott Hanson, PJ Lacey, Derek Moran, Greg Atoms, Tom Gjerdrum, Andy Harris, Cade, Shawn Powers, Jeff Frieders, Jay Morris, Ken Lanphear, Shane Cox, Randy Chambers, Otis Day, Amber Lee, Doc Murphy, Steve Cannon, Mojo, Jonathan Hensler, JT, Karla Cantrell, Barbara Bridges, Ron Allen, Hurricane Shane, and Rusty James. The day ended with a cocktail party and taco bar for all!
And September 18th the crew stopped in at Minnesota Public Radio to meet with folks from Classical 24, KSJN, and The Current including Doug Rowe, Rex Levang, David Safar, Jeff Esworthy, Lindsay Kimball, Suzanne Schaffer, and Steve Nelson. Lots of good questions came up which stimulated several hours of discussion. We learned a lot about how MPR does what they do and made some suggestions for how to improve it as well as some ideas on how to enhance MusicMaster.
After those three sessions the MusicMaster team went home with pages of notes and tons of new ideas. Look for those and many other new features in upcoming service releases and versions of MusicMaster!
Brian Kelly, Paul Ziino and Joe Knapp at Entercom Genius Days.
Group shot at Entercom
Very interested in what Joe Knapp is saying
Keith Hill, Jeff McCarthy, Midwest Communications, Duke Wright, Midwest Communications and Joe Knapp, MusicMaster
Genius Day Group from Midwest Communications
Genius group at Midwest Communications listening to Joe Knapp, MusicMaster
Brian Kelly is a Genius MusicMaster User with Joe Knapp, MusicMaster
Minnesota Public Radio
MusicMaster in Boston Publicado por Webmaster en octubre 16th, 2014
Paul Ziino was on site at WCRB and WGBH in Boston for two days of training and work with Jon Frank and Rani Schloss. In addition to learning a bunch of MusicMaster tricks they also completed the full integration of MusicMaster with their Audio Vault. Many happy people rejoiced during the staff meeting prior to Paul’s departure.
Below we see Rani, Jon, and Paul testing out the MusicMaster integration with Audio Vault.
The Art of Special Sets (Part Two) Publicado por Webmaster en octubre 13th, 2014
By Paul Ziino
Wouldn’t it be great if MusicMaster knew which artists were eligible for two-fers instead of just hoping to match on an artist with multiple songs in the library? This can be done! Here’s how to build a Kickoff Category in MusicMaster. (más…)
The Art of Special Sets (Part One) Publicado por Webmaster en octubre 6th, 2014
By Paul Ziino
Special Sets can be used for creating “Two-Fers,” scheduling unique imaging ahead of specific songs, and more. In this article we discuss the basics of scheduling Two-Fers. (más…)




































AC and Classic Hits
